PROJECT
INFOMATIONS

  • CLIENT: SONY VIETNAM
  • TYPE: PR

TIME: 2019

GOLDENPEN‘S EXPERIENCE:

  • Plan and execute communications campaign about the BRAVIA MASTER series in 2019
  • Study and develop different content directions to meet the interest and demand of consumers based on the TV’s signature features and specific occasions.
  • Collaborate with tech experts to review, compare and talk about Sony BRAVIA TV

SUMMARY

  • Over 45 editorials and videos ranging from product review, product comparison, testimonial, market overview etc. on some major media such as VnExpress, Zing, 24H, Dân Trí, Tinh Tế, Vatvo Studio etc.
  • 01 workshop