HABITO PLASTER INTRODUCING

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HABITO PLASTER INTRODUCING

SAINT-GOBAIN VIETNAM

HABITO PLASTER INTRODUCING

PROJECT
INFOMATIONS

CLIENT: SAINT-GOBAIN VIETNAM
TYPE: IMC "HABITO PLASTER INTRODUCING"

TIME: 2018

GOLDENPEN‘S EXPERIENCE:

Invite journalists in fields of tech, construction, architecture to the event and blast out the news
Livestream on the brand’s Fanpage and an architecture media outlet’s Fanpage
Work with the architecture media outlet to product communications materials

SUMMARY

25 journalists come to the event
Generate 33 news & article across TVs, online & print media
Video on Facebook has more than 100,000 views

GALLERY

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